Leadership Team

David Bennett

David is a founding member of Sertus and has been living and working in Asia for 23 years. His home for the last 10 years has been Shanghai, China, and he is fluent in Mandarin Chinese. David lived and worked in Taiwan for 8 years including 3 years at the Canadian Embassy in Taipei, and also 3 years as a Marketing Manager at Microstar International, one of the top 5 computer mainboard companies in the world. Previous to the founding of Sertus, David was a partner at Diversitech Holdings Ltd., a manufacturing company that specialized in hand tools, and sold to multiple large retailers around the globe.

The bulk of David’s China experience involves Supply Chain Management, sourcing, quality control, logistics, and problem resolution. David is directly responsible for all of the company’s China operations and supplier relations. In addition, he has oversight for all sourcing, design, assembly and packaging activities. David studied Mandarin Chinese at Cheng Gong University, Taiwan, and holds a B.A. in Economics from the University of Western, Ontario, Canada.

Jay Peirce

Jay Peirce is a founding member of Sertus and was previously a Director of Diversitech Holdings Ltd.. Latin America, a hardlines manufacturing company that sold to retailers throughout the world. He has focused much of his 20+ year career on global emerging markets and has extensive experience in international trade. Jay oversees many of the logistical and operational aspects of Sertus LLC including finance and administration. Jay also has direct sales and marketing responsibilities for North and Latin America. Prior to starting Sertus, Jay advised governments, companies and banks on debt restructurings, infrastructure projects, debt capital markets issues, and structured finance. He has held a number of senior management positions within the capital markets division of Standard Bank as well as Standard Chartered Bank and First Interstate. Jay is fluent in Spanish and has a background in sales, marketing, finance, research, and training and development. He is Chartered Financial Analyst and has an Ms from ITAM (Finance) and BA from Brown University (Economics, International Relations).

Aaron Slater

Aaron is a founding member of Sertus LLC and a former Director of Diversitech Holdings Ltd North America. Aaron manages many of the business development aspects of Sertus. Aaron also has direct sales and marketing responsibilities for the USA and manages its sporting goods division. Aaron has oversight for Sertus’ Investment Committee. He has been involved in trade between China and the Americas for over twelve years. Prior to that Aaron had over sixteen years of experience in Corporate Finance and Merchant Banking at Standard Bank, Royal Bank of Canada and NationsBanc Montgomery Securities where he was involved in over US $5 billion in transactions. Mr. Slater holds a B.A. in Political Science from the University of Western Ontario and an M.A. in International Relations from the University of Miami.